Personal identification information
We may collect personal identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, register on the site, subscribe to the newsletter, fill out a form and in connection with other activities, services, features or resources we make available on our Site. Information We Collect and Receive about you by visiting or using our Sites, we may collect the following categories of personal information (“Personal Information”) you provide to us:
- Email address
- Telephone number
- Mailing address
- Any other Personal Information you volunteer, including in the order notes, in relation to a promotion (including contests, offers, and rebates) or survey, or on any of our social media offerings or blogs.
We may from time to time request you post comments and images from your social media account(s) (including, but not limited to, Instagram, Twitter and Facebook) with certain hashtags. In certain instances, if you add those hashtags to your image, depending upon your social media privacy settings, the image may be redisplayed on our Sites. While you retain ownership of the image, using the hashtags we request gives us permission to display and re-display the image. The image may contain information about you, and we may collect and use that information for marketing and research purposes. If you do not want your image posted on our Sites, please do not use our requested hashtags.
Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personal identification information, except that it may prevent them from engaging in certain Site related activities.
We may also automatically collect the following categories of information from devices (e.g., mobile, computer, laptop, tablet) used to visit or use our Sites (“Device Information”):
- IP address
- Device identifier
- The website you visited before our Site
- Browser type
- Any search terms entered on our Site
- General location data based on your Device Information, such as country, state or province
- Computer operating system
- Access times
- Usage patterns and page views within our Site
- Log files
- Clear gifs
- Flash LSOs.
Web browser cookies
How We Use Your Information
We may use the information we collect from you to:
- Provide you with information, services and products offered on our Sites
- Provide, with your consent, information, services and products to our customers
- Respond to or follow-up on your comments, inquiries, or other requests
- Communicate with you about your account or use of our Sites
- Improve the quality of our Sites, services and products, and tailor them to your preferences
- Implement social networking features you have activated (e.g., Facebook “Like” button); and
- Communicate with you about special offers and other marketing communications.
We also use your birthdate to verify that you are of legal drinking age, as we are in the business of selling alcoholic beverage products.
In addition, we use your information for compliance with our company policies and procedures, for accounting and financial purposes, and as otherwise consented to by you and as required or permitted by law. If you do not provide us with information as described above, we may not be able to fulfill the applicable purpose of collection, such as to respond to your queries or provide our Sites to you.
How we protect your information
We adopt appropriate data collection, storage and processing practices and security measures to protect against unauthorized access, alteration, disclosure or destruction of your personal information, username, password, transaction information and data stored on our Site.
Sharing your personal information
We do not sell, trade or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.
Third party websites
Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that website’s own terms and policies.
Email: If you no longer wish to receive email marketing communications from us, you may opt-out of receiving marketing-related emails by using the unsubscribe method provided in our communications (e.g., by clicking on the “unsubscribe” link in the email to unsubscribe). Alternatively, to the extent that applicable law requires your prior opt-in consent to receive marketing and promotional emails, we will ask for your consent and you can choose not to opt-in.
Text Message: If you no longer want to receive text messages from us, reply STOP (or as otherwise instructed) in the text message. Alternatively, to the extent that applicable law requires your prior opt-in consent to receive text messages, we will ask for your consent and you can choose not to opt-in.
Cookie Choices: To exercise choices regarding cookies set through our Sites, as well as other types of online tracking and interest-based advertising, see the “Cookies and Similar Technologies” section above.
In addition to the above methods of exercising choice, to the extent required by applicable law, we also provide you the ability to opt out of sharing your information with certain third parties for their own use by contacting us as detailed in the “Contact Us” section below. You may also send requests about your contact preferences related to the items listed above or changes to your information to us as detailed in the “Contact Us” section below.
We will try to comply with your request as soon as reasonably practicable as required by applicable law. Please note that we may need to retain certain information for record keeping purposes, to complete any transactions that you began prior to your request, or for other purposes as required or permitted by applicable law. In addition, please note that even if you opt-out of receiving marketing communications from one or all of our Sites, we may need to send you service-related communications and may need to keep information we have collected about you for record-keeping, research, and other purposes.
No Data Collected from Children/Minors/Those Under the Legal Drinking Age
Our Sites are intended only for those of legal drinking age and we do not knowingly collect information from individuals under the legal drinking age, children or minors.
Your acceptance of these terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed as your acceptance of those changes.